dimanche 26 avril 2015

SEO in China, company need to focus on Baidu

International award winning SEO and creative content in Chinese marketing agency based in China. Our philosophy is honesty, transparency and accountability, provide a no frills service outspoken. There is no beating around the bush with market Research. We are committed to developing the ROI of our customers through advanced search campaigns, driven by our thirst for knowledge and genuine love for what we do.
more information http://www.forbes.com/sites/joshsteimle/2013/09/12/what-does-seo-cost-infographic/

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Getting your SEO right Baidu means a profitable site. It ensures that you have a large traffic flow. As long as your site is well designed and located on the target market and full of engaging copy, SEO will provide your target market ready for your site to convert into customers. A good site is nothing without visitors, so how do you make sure that Baidu - the most popular search engine in China by a mile - properly index your site? said https://www.found.co.uk/

SEO in China 

We take a look at four musts China SEO. Create a site structure tree Sites robots Baidu does not have the sophistication of Google's spiders, so keep your website as simple as possible is essential for all of your pages are indexed. Use a tree-like structure where important pages are at the top to allow Baiduspider to find your keys and index pages. Robots Baidu also rely on the content on the page of your site. You must ensure that each page is connected by a text link, and it is recommended that the deepest level of information on the site should be no more than four mouse clicks. Building with slow connection speeds in mind Poor connectivity means Baiduspider can have the difficulty of exploring your site. This is especially true in lower-tier cities, where spiders can not bother to crawl the first 100kb or more content on a page. This results in far fewer pages indexed by Baidu. To put this in perspective, last year Google had indexed more than 48billion pages - Baidu had 800 million.

Baidu spider 

As your site could be accessed via a 3G connection Baiduspider, you must ensure that it is fast and optimized for mobile viewing. With Baidu often examining a portion of a page, and far fewer pages indexed than Google does, it is essential that your SEO key Baidu and important pages are easy to find to make sure they are indexed. Keep your site simple to allow indexing China SEO Simple site design is important to make your website SEO friendly China. Baidu is less sophisticated than Google in terms of the algorithms it uses, so do not read or understand many of the most advanced type of web functions. The Baiduspider only reads the text content, and do not read images or text in images. It does not include frames or iFrames, JavaScript files, Ajax and Flash. This makes clear the text content on your site a necessity, otherwise Baidu will have nothing to crawl and your site will not be indexed. If you really must use a website in Flash, Baidu recommends having
source https://www.linkedin.com/company/seo-china-expert


a text version of the site that your Flash site links. Use keywords in the meta descriptions to maximize CTR Unlike Google, Baidu still uses keywords in meta descriptions for classification. However, when Google highlights keywords that match the search criteria by fatty formatting, Baidu highlights them in red. This makes it much more visible keywords, so having keywords in your Meta description, it will be eye-catching, and thus encourage people to click on the page. Getting your SEO right Baidu means a profitable site. It ensures that you have a large traffic flow. As long as your site is well designed and located on the target market and full of engaging copy, SEO will provide your target market ready for your site to convert into customers. A good site is nothing without visitors, so how do you make sure that Baidu - the most popular search engine in China by a mile - properly index your site? We take a look at four musts China SEO. Create a site structure tree Sites robots Baidu does not have the sophistication of Google's spiders, so keep your website as simple as possible is essential for all of your pages are indexed. Use a tree-like structure where important pages are at the top to allow Baiduspider to find your keys and index pages. Robots Baidu also rely on the content on the page of your site. You must ensure that each page is connected by a text link, and it is recommended that the deepest level of information on the site should be no more than four mouse clicks. Building with slow connection speeds in mind Poor connectivity means Baiduspider can have the difficulty of exploring your site. This is especially true in lower-tier cities, where spiders can not bother to crawl the first 100kb or more content on a page. This results in far fewer pages indexed by Baidu.


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 To put this in perspective, last year Google had indexed more than 48billion pages - Baidu had 800 million. As your site could be accessed via a 3G connection Baiduspider, you must ensure that it is fast and optimized for mobile viewing. With Baidu often examining a portion of a page, and far fewer pages indexed than Google does, it is essential that your SEO key Baidu and important pages are easy to find to make sure they are indexed. Keep your site simple to allow indexing China SEO Simple site design is important to make your website SEO friendly China. Baidu is less sophisticated than Google in terms of the algorithms it uses, so do not read or understand many of the most advanced type of web functions. The Baiduspider only reads the text content, and do not read images or text in images. It does not include frames or iFrames, JavaScript files, Ajax and Flash. This makes clear the text content on your site a necessity, otherwise Baidu will have nothing to crawl and your site will not be indexed. If you really must use a website in Flash, Baidu recommends having a text version of the site that your Flash site links. Use keywords in the meta descriptions to maximize CTR Unlike Google, Baidu still uses keywords in meta descriptions for classification. However, when Google highlights keywords that match the search criteria by fatty formatting, Baidu highlights them in red. This makes it much more visible keywords, so having keywords in your Meta description, it will be eye-catching, and thus encourage people to click on the page.
Baidu: More of a local search engine

SEO in China, company need to focus on Baidu 


It is safe to say that, with more than 513 million Internet users in 2011, Baidu, one of the most popular sites in China, is much more than a local search engine. Despite the strict censorship of the Chinese government, is a giant Baidu to potential growth, especially now that the relationship between Google and the Chinese government is not at its best.
So based on the above Baidu may become an important source of traffic for your website. Have you considered getting indexed and ranked yet in the results of Baidu search engines? Now is the time, and we are happy to share with you some tips for optimum boost.

1. SEO BAIDU The content must be in Mandarin


Baidu is a local search engine that helps websites that contain content in Simplified Chinese. A local SEO tip is obvious that it is better to use the language of the users you want to attract! This will help your visitors and your SEO.

10 mistakes to avoid when building SEO in China

SEO is essential for a website in China. But there are mistakes people make too often, and that can severely hinder your ranking on Chinese search engines, mainly Baidu. Here are the 10 most frequent mistakes made when building SEO in China

 2. Baidu actively censoring web content

If you want your site to be able to position itself on Baidu, make sure that your content does not include explicit words or attacks the Chinese government. Censorship is so strict that you should also avoid linking directly to websites or blogs that contain such content.

3. Backlinks: Quantity issues really ? 

Increasing the amount of backlinks is one of the most important and fundamental Useful Baidu optimization. It seems that Link amount is at least as important as the quality. Nevertheless, always keep in mind that your site should also be bound by the web pages of high quality.

4. Internal anchor texts important for Baidu

As it happens every modern search engine with the anchor text backlinks is important. Link to your web pages with targeted keywords, still in Simplified Chinese, will provide important information to Baidu crawl system and it will help you improve your rankings. Use the analysis and link popularity tools to analyze Link Link Building Campaign of your site and your competitors to determine if they focus on keywords.

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