Distribution in China: juillet 2014

mercredi 23 juillet 2014

Name of Carrefour in China

The giant of the distribution accuses his Chinese competitor, the supermarket chain Anhui Jiale, of having used his name and his logo between 2002 and 2009.

Fight for a name in China

Everything began when Carrefour began a vast market study concerning the region of Fuyang, in the province of Anhui (is from China). The group then noticed that about 160 supermarkets already raised its name and logo, tells the official Chinese agency Xinhua. In reality, these stores belong to the Chinese retail chain Anhui Jiale, based in 2002 and implanted in the region of Fuyang. The Chinese official name of Carrefour being phonetically translated "Jialefu", the French group considered that its local competitor had usurped his name and his logo.

The French giant of supermarkets, based in Paris, had to catch himself to believe in it having led an investigation of market in the city of Fuyang, in the province of Anhui, in the east of China. There are already 160 Jialefu stores in this city.

Carrefour has many store in China

Carrefour lodged a complaint in justice against Anhui Jiale Supermarket Chain Co Ltd and his(her) subsidiaries to Fuyang, accusing them of having used illegally the logo " Jialefu ", the version quibbles of "Carrefour”, both in the name of the company and in its commercial activities. The Popular Intermediate Court of Hefei agreed to receive the complaint. The hearings in front of the court, which began August 18th of this year, are always in class.

Jiale, created in 2002, which changed its name of "Jialefu" in "Jiale" in August, 2009 forbids to have encroached on the registered trademark Carrefour, because it changed its name of "Jialefu" in "Jiale" before the complaint is put down. Jiale also supports that the Chinese logo of Carrefour, "Jialefu", means literally in Chinese " happy family " and that it misses that that elements identifiers which possesses a distinctive trademark.

Since its arrival on the Chinese continental market in 1995, Carrefour opened 157 stores and intends to carry the number in 185 by the end of this year.

http://phonemica.net/blog/419/

http://sinonym.net/

http://daxueconsulting.com/focus-group-in-shanghai-beijing-guangzhou/

www.thestorecheckers.com

vendredi 4 juillet 2014

A giant of distribution in China

In China, they are everywhere. Costa coffee is in the slightest village of province, in the smallest grocer's shop of street. It do the distribution in China of minute noodles in the flashy conditioning. Costa Coffee Mix a bag of spicy(spices and ingredients freeze-dried, supplied with there. Add some boiling water: it is one of the meals on the thumb the most common from all kind of distribution in China. It is also an inescapable logo, a small character smiling to the chef's hat: Costa Coffee. In 2011, TNS had calculated that it was the second brand the most valued in China, behind Sony.

Costa coffee is the first Chinese industrialist of the food-processing industry to be represented in this world ranking in term of distribution, established by the consulting firm OC and C. But others should follow from the next year. " In 2014, we already know that both Chinese milkmen, Yili and Mengniu, will enter the world Top 50 ", asserts Jean-Daniel Pick of the cabinet OC and C. Mengniu is the partner of Danone in China. The French leader recently doubled his participation in the group Mengniu in 9,9 %, for 486 million euros.

By putting the hand on Smithfield, giant of the porcine meat, owner of Cochonou and Justin Bridou, the Chinese WH marked, year 2013 too. It is the biggest American acquisition, never realized by a Chinese for more than 7 billion dollars.

Distribution of Costa Coffee in China

It followed, of a few months, the repurchase of Weetabix, the American group of cereal for the breakfast by the Chinese Bright Food, the unfortunate candidate for the repurchase of Yoplait. These last years, Chinese offered themselves small about ten foreign groups in the sector of the consumer goods a year. Their accumulated amount passed from 717 million dollars in 2011 to 8 billion in 2013, according to the cabinet Dialogic, which did a market research on distribution in China

http://daxueconsulting.com/costa-coffee-china/

http://www.sjgrand.cn/accounting-beijing

http://www.nytimes.com/2014/06/28/world/asia/hillary-clinton-hard-choices-blocked-in-china.html?_r=0

http://www.chinainternetwatch.com/7815/china-mobile-app-distribution/

About Transport in China

Transportation in China has experienced significant growth and expansion in recent years. Airports , roads and railway construction will provide a boost to the massive use in China over the next decade .

Rail
Rail is the primary mode of transport has doubled in length since the mid-twentieth century , and an extensive network provides a service to the entire nation. The major cities have metro systems in operation, under construction or in the planning stage .

The system of highway and the road has also increased due to the rapid expansion , resulting in a rapid increase in car use in China. Although the transport system in China has a vast network of transport nodes across its vast territory , the nodes tend to concentrate in the more economically developed coastal areas and inland cities along major rivers .
Physical state and the entire transport infrastructure in China tend to vary widely by geography. While remote rural areas still depend largely on non-mechanized means of transport, a modern system of maglev train in China was built to connect the city center of Shanghai and its international airport .
Much of the transport systems of contemporary China have been built since the establishment of the People's Republic in 1949. Before 1950 , there were only 21800 km ( 13.546 km ) of track. In 2010 , the rail network has since been expanded to 91000 km ( 56,545 mi) .

Train travel has remained the most popular form of transport , even if the airline has also experienced significant growth since the late 1990s. The effort by the government - which began in the 1990s - to connect the country highways through the "National Trunk Highway System " has expanded the network to about 97000 km ( 60,273 miles ) by the end the year 2012 [ 3] making the longest road network in the world China